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Safe Infant Sleep

A Guide for Parents


Sleep Safety Isn’t a Luxury. It’s a Lifeline.

Sudden Unexpected Infant Death (SUID), which includes Sudden Infant Death Syndrome (SIDS), claims thousands of lives in the U.S. each year. The numbers tell the story – and underscore why safe infant sleep is critical:


We’re Teaming Up With First Candle

Our mission? To amplify the message that following safe infant sleep guidelines is one of the most effective ways to reduce the risk of SUID and SIDS. Moreover, we’re here to provide parents with clear, trusted, accessible guidance that you can put into practice. Every baby, every day, safer sleep.

Committed to Safer Infant Sleep

First Candle is a leading nonprofit dedicated to eliminating SUID and SIDS through education, advocacy and support for families. Their mission to promote safe infant sleep aligns with our own commitment to protecting babies and empowering parents with knowledge.

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Baby Sleep Basics

Every baby deserves a safe start. This chart breaks down the essentials of safer sleep (and we’ll share these same educational tips with every crib mattress we send home!). Just remember: we’re not medical experts on SUID or SIDS, so we encourage parents to turn to pediatricians and leading health organizations for expert guidance.

More AAP-Backed Tips

Infant Sleep Training & Education

Looking for support beyond the basics? Learn more about safe sleep education in our stores and First Candle’s trusted resources.

Get Safe Sleep Support in Our Stores

By the end of 2025, every Naturepedic corporate store associate nationwide will be certified in safe sleep through First Candle’s training program. That means whenever you step into one of our stores, you’ll find a team ready to share knowledge, answer questions and be a resource for parents navigating safe infant sleep.

Find a Store

First Candle’s Resources for Families

First Candle goes beyond awareness to provide ongoing support, from community chats that create safe spaces for families to connect to free webinars on safe infant sleep (for parents at home and for professionals). And for families facing the unimaginable, First Candle offers bereavement support to ensure no one has to walk through loss alone.

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Interested in joining the safer sleep movement?

The Brand You Can Trust

We've been leading the organic mattress revolution for over 20 years and we do it right!

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Infant Safe Sleep FAQs